Italy’s fears that corporate-sponsored restoration projects will lead to the Disneyfication of its cultural heritage.

Rome - The Imperial Fora: Archaeological News & Related Studies 2010-17.

ROMA ARCHEOLOGIA e RESTAURO ARCHITETTURE: Italy's fears that corporate-sponsored restoration projects will lead to the Disneyfication of its cultural heritage, WASHINGTON POST | INDEPENDENT, U.K., (6-7|09|2014).

ROMA ARCHEOLOGIA e RESTAURO ARCHITETTURA: Italy’s fears that corporate-sponsored restoration projects will lead to the Disneyfication of its cultural heritage, WASHINGTON POST | INDEPENDENT, U.K., (6-7|09|2014).

— The fall of Rome? Italy’s fears that corporate-sponsored restoration projects will lead to the Disneyfication of its cultural heritage, INDEPENDENT, U.K., (07|09|2014).

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‘…With this we come to deal with what may be rightly considered the new problems in the restoration of ruins, referring in particularly to the refined spectacular effect of the restoration and the numerous consequences owing to the impact of tourism. Already in 1965, with considerable farsightness, the Master [Prof. Cesare Brandi] warned of the dangers that the indiscriminate desire for massive tourism entail[s]:

“monumenti antichi riporti alla lezione con cui li ammanniscono nei polpettoni dell pellicole storiche. Sicche’ per un pelo si e` capitolato pericolo di veder sorgere a Roma, una Roma in miniatura tipo Disneyland.

‘In fact, while…

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